Strategic VideoConsulting in Richmond
Align every video with revenue, retention, and brand goals. Access senior consultants without building an internal team.
At YesWellDone, we deliver strategic video consulting in Richmond. We align internal teams, clarify goals, and build programs that let Richmond businesses bring consistent, measurable video content to market.
Where We Focus Your Video Strategy
Consulting engagements cover the entire lifecycle—from idea to distribution—so your team has clarity at every step.
Video Strategy & Objectives
Define the role of video across marketing, sales, and customer success with clear KPIs and accountability.
Audience & Buyer Insights
Map every video to a buyer question, emotional trigger, or objection so that each asset moves people forward.
Content Ecosystem Planning
Blueprint hero, hub, and help programming so you always know what to publish weekly, monthly, and quarterly.
Channel Playbooks
Document best practices for YouTube, LinkedIn, email, landing pages, and paid campaigns for consistent results.
Production Enablement
Align messaging, scripts, shot lists, and standardized workflows so in-house or partner teams stay on brand.
Distribution & Repurposing
Plan how every flagship video generates clips, shorts, articles, and nurture assets that extend the shelf life.
Measurement & Optimization
Set up dashboards, retention checkpoints, and experiment rhythms to keep decisions fueled by data.
Team Coaching & Playbooks
Upskill marketing, leadership, and subject-matter experts so everyone knows how to show up confidently on camera.
Deliverables You Can Deploy Immediately
Every engagement ends with playbooks and documentation your team can use right away—no jargon, no fluff.
Strategy Intensives
- Executive alignment workshop
- Audience, offer, and messaging audits
- Competitive content mapping
- Goal and KPI architecture
- Prioritized roadmap
Content Architecture
- Quarterly programming calendar
- Campaign concepts and hooks
- Script outlines and talking points
- Distribution and repurposing matrix
- Asset management templates
Production Planning
- Crew and tooling recommendations
- Shot lists and interview frameworks
- On-set structure & feedback loops
- Remote production playbooks
- Brand voice and visual references
Optimization Support
- Metric dashboards & reporting cadences
- Audience retention reviews
- Test plans & experiment tracking
- Team coaching sessions
- Quarterly strategy refresh
Our Langley video consulting services blend strategic planning, audience research, and conversion-focused storytelling to help regional leaders rank for video consulting Langley and other high-value keywords while keeping every roadmap grounded in local voice.
✗ Reactive video ideas
✗ Misaligned expectations internally
✗ Unclear KPIs & reporting
✗ Bottlenecked production
✗ Content that fades after launch
✓ Shared strategy anchored to revenue drivers
✓ Production workflow with approvals mapped out
✓ Evergreen libraries with repurposing plans
✓ Clear dashboards & optimization cadences
✓ Confident spokespeople and empowered teams
Our Consulting Process
Transparent steps, predictable delivery, measurable outcomes.
Discovery + Diagnostics
Audit existing assets, KPIs, and workflows. Interview stakeholders to understand growth goals and internal capabilities.
Strategy Intensive
Lead a collaborative workshop to define priorities, buyer journeys, offers, and programming pillars that support revenue.
Roadmap Delivery
Package a ready-to-implement playbook that includes messaging, calendars, campaign briefs, and measurement plans.
Optimization + Coaching
Stay on call as your fractional Head of Video to review outputs, analyze data, fine-tune content, and train internal teams.
Consulting Packages & Engagement Models
Choose a starting point that matches your team, then tailor the engagement around your workflow.
Strategy Intensive
From $1,250
Duration: 2-week sprint
Roadmap delivered within 10 business days
- ✓Discovery questionnaire + leadership interviews
- ✓Content & channel audit
- ✓90-day programming calendar
- ✓KPI framework + measurement dashboard outline
- ✓1 collaborative workshop
- ✓2 revision rounds
Perfect for: Teams launching video or re-aligning video with growth goals
Growth Accelerator
From $2,800
Duration: 6-week engagement
Weekly working sessions
- ✓Everything in Strategy Intensive
- ✓Messaging hierarchy + scripting templates
- ✓Distribution & repurposing matrix
- ✓Production workflow recommendations
- ✓Content performance review
- ✓Slack / email support between calls
Perfect for: Marketing teams producing monthly video campaigns
Fractional Head of Video
Custom retainer
Duration: Minimum 3 months
Ongoing partnership
- ✓Monthly strategy leadership
- ✓Creative reviews & approvals
- ✓Training for spokespeople and SMEs
- ✓Vendor & tool stack recommendations
- ✓Advanced reporting & forecasting
- ✓Quarterly executive readouts
Perfect for: Organizations that need senior guidance without hiring full-time
Why Teams Trust YesWellDone
Senior-level strategy plus hands-on production experience equals consulting you can actually execute.
Producers Who Think Strategically
15+ years leading brand, corporate, and social video campaigns, so guidance is grounded in execution reality.
Revenue-Centered Frameworks
We connect video to pipeline, retention, and expansion metrics so stakeholders see the business case.
Hybrid Support
We partner seamlessly with in-house teams, agencies, or solo founders and plug into existing tools.
Actionable Documentation
Expect clear playbooks, checklists, and templates—not vague advice. Your team knows exactly what to do next.
Global Perspective
We consult across North America and Europe, adapting strategies for local markets and multilingual teams.
Always-On Insights
Proactive reporting, retention reviews, and optimization ideas keep your video engine compounding.
Client Wins & Feedback
From SaaS scale-ups to regional enterprises, our consulting partnerships produce measurable results.
“YesWellDone helped us turn scattered video ideas into a prioritized roadmap. We reduced production waste by 60% and doubled webinar-to-demo conversions within a quarter.”
Lena Crawford
CMO, Flowpath Software · B2B SaaS
“The consulting team gave our physicians confidence on camera, provided scripts, and created a distribution plan that keeps our waitlist full.”
Dev Patel
Head of Marketing, Atlas Clinics · Healthcare
“We treat them as our fractional Head of Video. Every quarter they bring fresh campaign ideas backed by data. Clients notice the difference.”
Melissa Hart
Founder, Hart Creative Studio · Creative Agency
Video Consulting FAQ
Answers to common questions about strategy engagements and fractional leadership.
Ready to get clarity?
Book a free 20-minute consultation
We’ll audit your current video efforts, identify opportunities, and recommend the right engagement model for your team.
No obligation • Actionable recommendations • Fast follow-up
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Read more →YesWellDone is proud to serve Richmond with video consulting services that deliver playbooks, coaching, and execution expertise aligned to Lower Mainland priorities and the search for strategic video consulting in Langley.